You know when your hair feels dry? It needs moisture. This sulfate–free formula gently cleanses hair without stripping it of its natural moisture and essential oils. Its luxurious, rich, creamy lather nurtures hair while moisturizing. Featuring a proprietary blend of plant extracts and essential oils, Phyto Colour Complex™ maximizes colour hue, vibrancy and longevity while Phyto UV Shield™, an exclusive blend of plant nutrients, protects colour from UVA & UVB oxidation. Hydrates dry, damaged hair and helps to restore moisture balance and resist humidity. Leaves hair feeling soft, with added strength and brilliant shine.